AI Campaign Insights Reports

Upwave’s AI Campaign Insights Reports are 100% AI-generated slide decks that showcase valuable insights on campaign performance and in-flight optimization recommendations on-demand throughout your campaign.

The first practical application of generative AI in advertising measurement, they take the work out of understanding, interpreting, and clearly communicating Brand Lift results.

Integration with The Trade Desk

Upwave is live in The Trade Desk’s Measurement Marketplace, offering Brand Lift measurement and optimization, available now. You can read the announcement here.

With Upwave on The Trade Desk, advertisers receive brand campaign highlights, actionable recommendations to optimize campaigns in-flight, and on-demand, AI-generated reporting at the click of a button.

No More Starting Dashboards from Scratch!

Once your campaign surfaces results charts for your primary objective and other KPIs automatically populate in your campaign dashboard to help get you started.

Next-Day Tactic Mapping

Reporting on and optimizing your campaign is now easier than ever with the convenience of on-demand tactic mapping.  Map tactics on your own timetable – add to or edit the automated tactic mapping template for your campaign and cuts automatically update by the next day!  Easy mapping gets you notified about tactic performance sooner and unlocks granular, actionable insights in automated reports.