Upwave is excited to announce that we’ve raised $6 million in Series A financing. The round was led by IDG Ventures with participation from Bloomberg Beta, Alexis Ohanian & Garry Tan, and strategic angels like Tom Patterson, a former SVP at MarketTools. Our existing investors (SoftTech and PivotNorth) also returned for this round. We’re extremely happy to have investors with a strong background in selling data and information products and who share our vision for building Upwave. We also welcome Phil Sanderson from IDG Ventures to our board.

In the last year, we’ve grown from just a few coworkers in a converted loft apartment to over a dozen employees in a great new office in SOMA. Our growth has been very rewarding, but we’re excited to keep building Upwave into the best possible market research company in the industry. “Our mission is to build a world-class research company,” said Upwave CEO Chris Kelly. “We love serving leading consumer product companies, ad agencies, and hedge funds, and thousands of other clients. We can’t wait to serve more.”

This investment will fund our continued improvement of our current offerings, as well as building new products, such as trackers, API implementations, B2B research products, and other subscription products. We’ll also be further investing in the growth of our Publisher Network and hiring a full time employee devoted to managing and growing the network. We’re also hiring for multiple other roles, so if you see a fit, please reach out.